Hello Lovely Ladies!
Earlier this year, I was approached by Natalie (a fourth year Fashion Communication student at Ryerson University) who randomly reached out to me to complete a survey to help her with HER thesis (nail art related). I went for it with a heightened sense of nostalgia for my school days and for the importance of research. Then, at her request and with her permission, I shared THIS post, asking for your help in filling out the survey as well. It turns out that not only did a whole-lot of you (a sample size of 402!!!) take part in the survey, but quite a number of you asked if the findings could be shared.
Well, Natalie was kind enough to follow up with me a while back (I am just lagging on my post schedule) and I have been given permission to share them with you also. Her presentation is visually spectacular so it is a real pleasure to share!
“Overall, the survey supported ample amounts of secondary research conducted.
It equally helped to address the focus of the thesis which was to define the influence of the sense of self on nail art adoption.
As a reminder, participants first identified their personality type from a series of descriptive phrases summarizing the key characteristics for each personality type, and subsequently their design element preferences from sets of images. The psychological appeal of the manicure was studied in second portion of the survey.
In total, 74% of participants agreed that their manicure is a reflection of the inner self and of personality.
Similarly, 94% of participants claimed that their everyday manicure decisions are most influenced by personal style and colour preferences while only 6% claimed to be most influenced by industry trends.
With this in mind, it was fascinating to see how personality and the sense self can be visually reflected in a manicure and in nail art designs.
The knowledge gained was translated into a creative component that accompanied the thesis and a small sample of this can be seen in the infographic.”
A special THANK YOU to Natalie for sharing her survey with us AND for providing us with her findings. And a shout out to all of you who took part and expressed interest in learning more about it.
As I’ve briefly mentioned in the previous post, waaaay back in the day I graduated from University with an honors degree in Psychology. My thesis was on the effects of different types of ridicule on one’s creativity… research was a huge part of my post-secondary education and I value it immensely. It has been a whole lot of fun to combine this ‘educational’ element with our shared passion for polish and nail art.
THANK YOU FOR READING!
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